Professional Surfer Evan Geiselman Gets Into Teen Finance with His Own MYPLASH Prepaid MasterCard Cards

Plastic Cash International, Inc. Signs Deal as Newest Surf Sponsor

Los Angeles, CA (September 02, 2010) – Pro Surfing Management in partnership with Surf Management Services is excited to announce that 16 year-old surf phenomenon Evan Geiselman has signed with Plastic Cash International, Inc. to release a new custom series of MYPLASH Teen Prepaid MasterCard® cards. In adding to the world’s largest teen branded prepaid product, Geiselman’s MYPLASH cards will keep all cardholders connected to cool discounts and promotions on merchandise, while at the same time helping teens and parents conveniently and securely manage spending. Now Geiselman fans can keep up with his competitive surf schedule, and their finances as well.

“Evan shows promise as a young leader in his sport, being a great person to endorse the MYPLASH Teen Prepaid MasterCard product, which represents teen empowerment, education, and responsibility,” says CEO of Plastic Cash International, Brian Newberry. “We are proud to have him as a part of the team, showing teens that they can make a difference in their future through financial responsibility and awareness.”

As a surfer, Geiselman has dominated as a young competitor with a win at the 2010 Nike 6.0 Pro Jr., 2010 USA Championship, 15 NSSA Eastern Titles and 2 NSSA National titles, showing no signs of slowing down in 2010, with wins at Sebastian Inlet Surfing Prime, NSSA Eastern Championships, New Smyrna Beach Land Shark Pro, and Outer Banks Surfing Prime. Geiselman is no stranger to hard work, and with this new sponsorship, proves just that. The Evan Geiselman MYPLASH Teen Prepaid MasterCard card will launch with two great action images, available for sale initially online at www.myplash.com this fall. Fans can enter their email now at www.myplash.com/evangeiselman to be notified when the cards are ready. MYPLASH can be used anywhere Debit MasterCard® is accepted, and you don’t have to be 18 to get a MYPLASH card.

Evan States, “I am so excited to be part of the MYPLASH family. They have a great selection of cards and I am stoked to have two of my own cards for people to choose from.”

“We are really fortunate to have Evan in the MYPLASH family – he’s a great symbol for the brand and will definitely be a motivating force for teens. He’s one of the most explosive young surfers we’ve seen, and we look forward to a strong world championship bid in his future,” says Danny Klein, PCI’s President & Chief Marketing Officer.

Along with MYPLASH Teen Prepaid, Geiselman’s current sponsors include Hurley, Red Bull, Nike 6.0, Dakine, Oakley, Channel Island Surfboards, Orion Surfboards, Jacks Surfboards and Power Balance.

About MYPLASH Teen Prepaid
Co-branded with MasterCard and sold online, and in thousands of retail locations nationwide, MYPLASH has distinguished itself from competing prepaid cards with unparalleled distribution, product offerings and consumer loyalty, as well as establishing a way to connect with teenagers. As teens and young adults continue to turn to online outlets for their shopping, banking and gaming, MYPLASH helps to make these activities and purchases safer and easier by maintaining all the advantages of using cash or a checking account, without the associated risks. MYPLASH cards are not linked to personal bank accounts or sensitive information, therefore eliminating overdraft fees, negative balance charges and the risk of identity theft. With exclusive branded content and discounts, MYPLASH truly connects with teens and young adults in a “cool” and relevant way, filling the void long left empty in this market. For parents, MYPLASH finally delivers increased security and convenience with a fresh way to get teens to pay attention to, and manage their finances. MYPLASH Prepaid Cards are developed and marketed by Plastic Cash International, Inc., the largest teen branded prepaid card company in the world. Find out more about MYPLASH Teen Prepaid MasterCard cards at www.myplash.com. Follow us on Twitter @MYPLASH.

MasterCard is a registered trademark of MasterCard International Incorporated.

Evan Geiselman Contact:
Greg Renfroe
greg@prosurfingmanagment.com

MYPLASH Teen Prepaid Contact:
Bailey Cuzner
bcuzner@plcash.com
714.969.3700