Article

To Our Concerned Wavewatch Users

Dear loyal WaveWatch viewers concerned with the new changes, the following are facts and an explanation of the current events:

WaveWatch.com and Surfermag.com are owned by the same media group, the Action Sports Group (ASG). The WaveWatch.com camera network is an extremely expensive operation with many costly components that all need maintenance. This recession, which is affecting most business in America, has forced a reduction in the amount of advertising dollars that brands have to spend. Because of this we decided to roll WaveWatch.com into Surfermag.com hoping that having one less web site to fund would reduce those costs. Obviously, this was not enough. With much regret we were forced to eliminate more costs and the WaveWatch.com camera network was shut down. This also affected our WaveWatch iPhone app.

Fortunately for all parties, Surfline.com and Surfermag.com have entered into a partnership and are sharing Surfline’s camera network. Their network has more cams and still offers WaveWatch and SurferMag viewers free, reliable cameras to check the surf.

Again, we regret not being able to provide our viewers with all the great things WaveWatch.com had to offer but uncertain times call for certain measures.

Thank you for your support and we hope to provide you with reliable and quality services for years to come.

Rafael Patterson
rafael.patterson@sorc.com

Digital Brand Manager

Action Sports Group