BOOST MOBILE PRO BRINGS WORLD’S BEST SURFERS TO SOUTHERN CALIFORNIA
Irvine, CA (August 22, 2002) – The world’s best professional surfers will be making their only 2002 World Championship Tour appearance on the US mainland and the first in two years – when the Boost Mobile Pro comes to Southern California just after Labor Day.
This sixth event on the Association of Surfing Professionals elite WCT
2002 schedule will take place at the legendary Trestles break just south of San Clemente, on the border of Orange and San Diego counties. A ten-day waiting period between September 5-14 will guarantee the best surfing conditions possible as the top 48 surfers in the world battle it out for $250,000 in total prize money. World Champions CJ Hobgood, Sunny Garcia, and Kelly Slater will mix it up with rising superstars like Australians Joel Parkinson Mick Fanning, and current WCT rankings leader Andy Irons of Hawai’i.
Local ASP touring professionals like Pat O’Connell (Laguna Beach) and Taylor Knox (Carlsbad) are banking on local knowledge to give them an advantage over the international field vying for first place and a check for $30,000.00.
"It is with great excitement and pride that Boost Mobile is able to bring a WCT event back to Mainland USA," said Peter Adderton, President and CEO of Boost Mobile LLC. "With the world’s best surfers, the quality of waves at Trestles, television coverage and the huge California following for surfing, we are certain that the Boost Mobile Pro will inspire a new generation of hot talent eager to gun for the WCT." Managing the proceedings from the beach as Contest Director will be former ASP contender and famous big wave surfer Mike Parsons, who will trade the challenge of riding 60-foot waves with pressure of having the world’s top pro surfers depending on him to use the 10-day waiting period to full advantage. Trestles’ proximity to the surfing industry’s Mecca in Orange County, and the Action Sports Retailer Expo held in San Diego during the contest waiting period, will attract surfing’s top luminaries and put added pressure on contestants to perform at their highest levels.
Also scheduled is an informal paddle-out ceremony at Trestles on the morning of September 11 to commemorate the one-year anniversary of the tragic events in New York City and Washington D.C. The entire Southern California surfing community is invited to participate.
Boost Mobile has established an extremely strong youth brand in mobile phone services in Australia and New Zealand, with strong involvement in the action sports lifestyle. In addition to traditional voice and data capabilities, Boost Mobile’s US phones offer two-way text messaging, wireless web access, and advanced gaming applications. Boost Mobile products hit the stores at the end of this month, and the Boost Mobile Pro serves to introduce this highly successful mobile phone brand to the USA.
For more information on the Boost Mobile Pro log-on to: www.BoostMobile.com