Behind the Brand: Adam Warden started shaping young—he was only 14 when he first tinkered with glass and foam. He got a job as a fin installer at the Seasoned Surfboard factory as soon as he was old enough to legally drive to work, and began professionally learning the craft. Based out of Virginia and North Carolina initially, in recent years Warden has traveled widely and worked with shapers in Australia, Hawaii, Mexico, and South America. His global wanderings have given him access to a diverse range of design philosophies—and to a lot of good days in the water. "My goal has always been to surf the best waves," he says. Now based out of San Diego, Warden has been focused on working with a handful of talented surfers to push toward his interpretation of the future of design. "I believe future boards will have subtle and lower rockers, but much curvier outlines, rail curves, and more fin angles. Flat boards are faster and air better, but suck for turns. The future will change that."
About his Most Popular Models: "Most of my top guys are riding standard, performance squash-tails with smooth rocker and concave transitions. They're more speed and drive oriented. Basically, they're just fast, fairly simple boards. The subtleties are fine tuned in the rails and the fin placement."
Taking the Pulse: "I've always looked up to all the shapers who push themselves on there own designs, good or bad. Surfers like Greg Noll, Gerry Lopez, Mark Richards, Simon Anderson, Dylan Longbottom, and Gary Linden, to name a few."Shop Talk
At the end of the day, what's the most important quality to have in your surfboard? "Confidence. It's exactly like skydiving—if you're worried about the performance of your parachute the whole time, you're not going to have fun. When you have confidence in your equipment, you can just go out there and surf."
What's the most dramatic refinement or shift in design going to be in 2009? "Shaping machines are inevitably becoming more and more precise. That's going to take our focus off of the shape a little bit, and allow us to spend more time on materials and laminations. I think our standard materials are pretty decent, however the process most traditional factories use to laminate has many flaws and inconsistencies. I see more controlled processes such as vacuum bagging allowing for stronger and lighter boards, without having to switch materials. So, to answer the question, the best refinement I still believe in is to make poly boards stronger and lighter, but while maintaining that good traditional feeling we all love."