SANTA CRUZ, CA (APRIL 5, 2011) – Surftech, the world’s leading surfboard and stand up paddleboard builder, is proud to announce the launch of their new Web site at www.surftech.com.
The new site integrates Surftech’s different product offerings under a common parent website extending its reach and simplifying the use for the ever-growing surf and stand up paddle markets. The new Surftech site was designed to offer web surfers simple and intuitive navigation. Find board info, your nearest dealer, team info, the latest news/events and more, quickly and easily.
“Our online visitors will now experience a more vibrant community feel thanks to our live Facebook feeds as well as team Facebook pages and Twitter feeds,” says Derol Frye, Surftech Director of Internet “The redesign creates a new board-room in cyberspace that unites all the different shapers and designers that we work with under one virtual roof. It’s an online board quiver where surfers and stand up paddlers world-wide can shop around for their next board seamlessly. We’ve integrated a simple dealer locater into our website to give our web visitors a virtually direct connection to our retail partners. We learned a lot with our previous site and made the functionality and design of our new web site much more user friendly.”
Surftech.com will feature exclusive team videos and “up-to-the-minute” updates via the live Facebook feed on the home page. Learn about the design and features of your next board straight from the shapers themselves via shaper videos on many of the board pages.
Surftech.com helps surfers and stand up paddlers find and their next board through informative descriptions, photos, videos and more. This site redesign is the first step in rolling out our new on line presence in 2011. Keep checking back for additional improvements, as we update all of our sites through out this year!
Surftech founder Randy French started the company in the late 1980s. Surftech was started with the simple goal of making high-performance surfboards stronger and lighter. Partnering with the world’s top shapers including Rusty, Al Merrick, Donald Takayama, Joe Bark, Simon Anderson, Gerry Lopez, Stretch, Robert August and more, Surftech offers the best board designs with unparalleled quality and craftsmanship. This commitment to quality and the pursuit of a much better product has resulted in an unbeatable combination of highly-refined designs with superior composite materials. Those of you who have pulled into gaping barrels on our surfboards or paddled for miles on our SUPs know what we’re talkin’ about!
Please visit Surftech.com for more information.