industry news

ROXY ANNOUNCES TOUR DATES FOR DEAR AND YONDER

| posted on July 02, 2009

The film combines music, art, and cinematography to document the diversity of women's surfing.

The film combines music, art, and cinematography to document the diversity of women's surfing.

Groundbreaking Surf Film Features Daring Stories of Women United By The Sea

Huntington Beach, Calif. – (June 29, 2008) – Roxy and Villa Villa Cola Productions are pleased to announce the official tour dates for Dear and Yonder, the groundbreaking feature film by noted surf filmmakers Tiffany Campbell and Andria Lessler for summer 2009. Roxy, the title sponsor of the film, has partnered with Surfing and Foam Magazines to bring Dear and Yonder to over 20 cities in the U.S. with additional stops in Europe, Japan and Australia, the tour will include special guest appearances from Roxy surfers and an Art Show at select locations. The film is dedicated to authentically documenting a dynamic cast of ladies, both young and old from across the globe.

“We are thrilled to be partnering with Tiffany and Andria for this revolutionary project that shows women’s surfing in the most authentic setting,” said Randy Hild, EVP of Global Marketing, Roxy. “And with the tour, the opportunity to bring this film to female surfers across the globe is exciting and empowering for all involved. Roxy has always been at the forefront of women’s surfing and Dear and Yonder takes it to an even higher level.”

Documenting the most progressive surfing of today, Dear and Yonder follows top professionals including Roxy team riders Sally Fitzgibbons, Sofia Mulanovich and Kassia Meador, as they surf their home breaks (Dear) and travel the world (Yonder). In addition to chronicling today’s surfers, Dear and Yonder spreads its roots deeper and cultivates a sense of place and knowledge of history, reaching back in time to unearth footage of iconic surfers such as Linda Benson, Rell Sunn and Lisa Andersen.

“We are excited to take Dear and Yonder on tour and share these unique stories of women connected by their love of the sea. Our hope is that each viewer finds something in the film that inspires them and percolates positively back into their communities and lineups.”

Shot by surf cinematographers Thomas Campbell, Sonny Miller, Scott Soens, Dave Homcy and Tiffany Campbell. the film captures the authenticity of each surfer’s experience through imagery, music and art that reflect the vision of the project. Filmmakers Tiffany Campbell and Andria Lessler tie these carefully crafted pieces together to tell a story that demonstrates the inner spirit of the female surfer . Dear and Yonder pays homage to the most avant-garde female surfers of the past forty years, some who have enjoyed the limelight and others that have only existed in quiet pockets, but have pushed the boundaries and changed the face of the sport in their own way.

Kicking off at the Ron Jon Shop in Cocoa Beach, FL on June 19, the Dear and Yonder tour will cross the country with more than 20 stops over three months. Key tour highlights include the La Paloma Theater in Encinitas, CA for the official Southern California premier with Roxy pro surfers including Lisa Andersen, Kassia Meador, and Sofia Mulanovich, Biarritz France at the Roxy Jam where major Roxy surfers including Kassia Meador and Jen Smith will be in attendance, and Secret Project Robot and Mollusk Surf Shop in Brooklyn, NY where Paper Magazine will host an Art Show and premier party. Roxy professional longboarder Kassia Meador’s latest art and photography will be featured at the Brooklyn, NY,, San Francisco and Venice, CA tour events. For more information on the film and tour events visit www.dearandyonder.com.

About Roxy:
Roxy is a brand of Quiksilver, Inc. (NYSE:ZQK), the world’s leading outdoor sports lifestyle company, which designs, produces and distributes a diversified mix of branded apparel, wintersports equipment, footwear, accessories and related products. The Company’s apparel and footwear brands represent a casual lifestyle for young-minded people that connect with its boardriding culture and heritage.

The reputation of Quiksilver’s brands is based on different outdoor sports. The Company’s Quiksilver, Roxy, DC and Hawk brands are synonymous with the heritage and culture of surfing, skateboarding and snowboarding, and its beach and water oriented swimwear brands include Raisins, Radio Fiji and Leilani. The Company continues to make snowboarding equipment under its DC, Roxy, Lib Technologies, Gnu and Bent Metal labels.

The Company’s products are sold in over 90 countries in a wide range of distribution, including surf shops, skate shops, snow shops, its proprietary Boardriders Club shops and other company-owned retail stores, other specialty stores and select department stores. Quiksilver’s corporate and Americas’ headquarters are in Huntington Beach, California, while its European headquarters are in St. Jean de Luz, France, and its Asia/Pacific headquarters are in Torquay, Australia.