industry news

QUIKSILVER NEWPORT BEACH SURF CHAMPIONSHIPS RETURNS TO ECHO BEACH, SEPTEMBER 25-26

| posted on September 13, 2010

QUIKSILVER NEWPORT BEACH SURF CHAMPIONSHIPS RETURNS TO ECHO BEACH, SEPTEMBER 25-26

80’s Inspired Weekend Also Includes The Quiksilver Echo Beach Challenge, Expression Sessions, ‘Echo Beach’ Documentary Screening, Parties and More!

Huntington Beach, Calif. (September 13, 2010)Quiksilver today announced details for the 22nd Annual Quiksilver Newport Beach Surf Championships, presented by Jack’s Surfboards. The competition, set for September 25-26, focuses on a commitment to local surfers, and hosts both groms and legends.  Also included in the weekend’s activities are the “Quiksilver Echo Beach Challenge,” an invitational event pairing groms with top pros; and the “Expression Session” paying homage to the ’80’s era of surfing with prizes for “Best ’80’s Trick,” “Flashiest Wetsuit” and “Most Colorful Surfboard.” The weekend’s events will conclude with a private party at Blue Beet featuring projections of “Echo Beach,” a documentary on the famed surf spot by filmmakers Stefan Jeremias and Jeff Parker, followed by ’80’s cover band “Cover Me Badd and beats spun by LA DJ’s Trouble and Trifle.”

“The Echo Beach movement surfaced nearly 30 years ago, holding its first competitive event and securing a place in the fabric of surf history and culture,” says Bob McKnight, Quiksilver CEO. ”We are proud to host the Quiksilver Newport Beach Surf Championships and Echo Beach Challenge for a new generation of surfers at this historic surf spot.”

The Quiksilver Newport Beach Surf Championships presented by Jack’s Surfboards, will showcase the talents of next generation groms to master surfers with all amateurs invited to compete for local respect in seven age divisions.  Quiksilver, Jack’s Surfboards, Zinka and Oakley will offer prizes for 1st through 6th.

The Quiksilver Echo Beach Challenge will celebrate Echo Beach’s early days in surf culture giving away over $5,000 in cash and prizes. The unique invitation-only contest matches eight teams of two-men each: a grom and a pro. In keeping with the colorful ’80’s theme, several custom air-brushed twin fin surfboards will line the beach during the contest, and competitors will be required to switch from their own boards onto a pre-selected twin fin to earn at least one score during their heat. That score will be added to their top score and the team’s total.

“The original Echo Beach Challenge was super influential on my peer group of aspiring professional surfers – the top surfers from around the world came to our home beach and it was our first chance to measure up with them in a unique competitive format,” says Echo Beach documentary filmmaker Jeff Parker. “The idea of teaming a top pro with an up-and-comer was a great motivator for everyone to step up their game.”

“With this film, we wanted to tap into the spirit and energy of that time,” adds Parker’s Echo Beach co-producer Stefan Jeremias. “The Echo Beach Challenge promises to be an extension of that.”

This year’s Expression Session will see a resurgence of ’80’s spirit and irreverence, featuring the “Original Echo Crew” including John Gothard, Richie Collins, Jeff Parker, Mark “Smerk” Mangan and Rich Knight showcasing their style and attitude with old school tricks, flashy wetsuits and tons of new wave colors.

The Quiksilver Echo Beach Challenge is for invited contestants only. The 22nd Annual Quiksilver City of Newport Beach Surf Championships is open to all and competing divisions include: Elementary (11 & under), Middle School (12-14), High School (15-18), Open Men’s (19 & up), Masters (30 & up), Legends (40 & up), and Open Girls (all ages).  The entry fee for all divisions is $30 (add $5 fee for non-residents).  For more information or an entry form, contact the City of Newport Beach Recreation Services Department at  (949) 644-3151.  The deadline for all entries is Thursday, Sept. 23, 2010, however beach entries will be accepted if space is available.

For more information and updates please go to:  http://blog.quiksilver.com/surf_blog/quiksilver-newport-beach-surf-championships-sept-25-26/

About Quiksilver

Quiksilver is committed to providing tools for uncovering, expressing and expanding your personal style. Our aim is to foster the sense of individual expression and excitement – the stoke that is the essence of boardriding*.  We’re also here to spread the word because the only thing better than finding stoke is sharing it.

*Boardriding is about timing and style.  It’s youthful, active, casual, and free flowing.  There is no wrong way to ride a board.  The goal is simply to learn, progress, improve, and give it your own interpretation.

About Jack’s

Jack’s Surfboards reached a milestone in 2007 celebrating its 50th year in business.  Since 1957, Jack’s has built a reputation as an icon in surf retail.  It has been the place to go for surf fans around the world to find the newest surf products and clothing labels.  Offering a huge selection of surfboards, wetsuits, skateboards, snowboards, apparel and accessories, Jack’s is Orange County’s premier surf shop.

About SURFER
In 1960, SURFER Magazine began as the original. After a long history of delivering provocative and insightful editorial features, revealing interviews and award winning state-of-the-art photography, SURFER remains the authoritative voice of the surfing world and thus earned the moniker “the bible of the sport.” The SURFER brand has also grown to include Surfermag.com, Fantasy Surfer, The Hot 100, My SURFER Cover and a myriad of SURFER message boards. All of these assets combine to make the SURFER network the most current and reliable channel of information to the surf community. The magazine is published by Source Interlink’s Action Sports Group (ASG), which reaches more than 2 million active sports enthusiasts through an integrated network of magazines, online properties, events and television programming.

Media Contacts:

Dawn Hamilton

KHPR for ASG

O: 310.923.0863

dhamilton@khpublicrelations.com

Monet Quick

Public Relations

Action Sports Group – Surfer Magazine

O: 949.325.6154 C: 949.370.7083
monet.quick@sorc.com

Kristi McKnight
Quiksilver PR
O: 714.889.7189

Kristi.Mcknight@quiksilver.com