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POLLS OPEN FOR THE 26th ANNUAL QUIKSILVER IN MEMORY OF EDDIE AIKAU

| posted on August 11, 2010

imagePOLLS OPEN FOR THE 26th ANNUAL QUIKSILVER IN MEMORY OF

EDDIE AIKAU

(Huntington Beach, Calif.) August 11, 2010 — Public polling has begun for the 26th annual
Quiksilver In Memory Of Eddie Aikau. Voting will close August 31, 2010. More than 70 of the
world’s best big wave paddle-in surfers are posted on the polling list. To vote for your favorite
big wave rider go to www.polls.quiksilver.com. Voting is limited to one vote per voter.

This is stage one of the selection process to elect the esteemed 24 invitees for the Quiksilver In
Memory of Eddie Aikau. The event will run on one day between December 1, 2010, and
February 28, 2011, when waves at Waimea Bay, Oahu, Hawaii, reach a minimum of 20 feet. An
Opening Ceremony on December 2nd, 2010, will bring together the Aikau Ohana and selected
Invitee and Alternate competitors.

A testament to the global appeal of Aikau’s story, “The Eddie” has grown to be the world’s
longest-running and most respected big wave specialty event. First staged at Sunset Beach in
the winter of 1984/85, then moved to Waimea in 1985/86, it has been held eight times. Its strict
adherence to wave height stipulations has only served to underscore the authenticity and
importance of the event. Past champions are Denton Miyamura (1985), Clyde Aikau (1986),
Keone Downing (1990), Noah Johnson (1999), Ross Clarke-Jones (2001), Kelly Slater (2002),
Bruce Irons (2004), and Greg Long (2009).

On December 8, 2009, during the most epic big wave season on record, the Quiksilver In
Memory Of Eddie Aikau was staged in breath-taking waves as tall as palm trees. Images and
stories from that day reached the largest international audience in history for a surfing
competition.

The Quiksilver In Memory of Eddie Aikau is staged in honor of Waimea Bay’s first official
lifeguard and Hawaii’s most famous big-wave rider. A humble Hawaiian surfer, Aikau set the bar
for big wave riding at Waimea Bay in the ’60s and ’70s. A natural born waterman, Eddie saved
countless lives during his watch as Waimea Bay lifeguard. He also traveled as one of the first
touring professional surfers in the mid-’70s when he was ranked among the world’s top 16.
During his travels Eddie touched countless lives around the world as he voluntarily delivered a
personal message of aloha from Hawaii, often accompanied by his younger brother Clyde and
their slack-key guitar playing that was famous for bringing people together.

Eddie lost his life at the age of 31, during an ill-fated voyage of the Hokule’a sailing canoe in
1978. En-route to Tahiti from Oahu, the Hokule’a capsized in the Molokai Channel in heavy
weather and giant seas, injuring crewmembers. Aikau was last seen paddling for the Hawaiian
Islands to get help. His life, spirit of aloha, and passion for the ocean and mankind is celebrated
annually through this big wave event. It is arguably the most famous story in surfing.

This year’s list of potential invitees includes big wave riders from Australia, Europe, South
Africa, South America, Japan, USA, and Hawaii.

About Quiksilver
Quiksilver is committed to providing tools for uncovering, expressing and expanding your
personal style. Our aim is to foster the sense of individual expression and excitement – the
stoke that is the essence of boardriding*. We’re also here to spread the word because the only
thing better than finding stoke is sharing it.

*Boardriding is about timing and style. It’s youthful, active, casual, and free flowing. There is no
wrong way to ride a board. The goal is simply to learn, progress, improve, and give it your own
interpretation.                                                              # # #

Press Contact
Catlin Rawling                                                               Jodi Wilmott
Quiksilver                                                                      Ocean Promotions
714.204.9899                                                                808.258.8533
Catlin.rawling@quiksilver.com oceanpromotion@hawaii.rr.com