industry news

Fender X Hobie Dream Package

Limited edition surf guitar and surfboard now available to highest bidder, with all proceeds going to Waves For Water

| posted on December 05, 2013

Hurley’s cleanwater initiative H2O proudly announces a Fender x Hobie dream package to help raise funds for global clean drinking water access. The product collaboration, which includes a collector’s dream package of a Fender guitar and Hobie longboard, will be auctioned off with partner eBay to the highest bidder. All proceeds go to Waves For Water, which has given clean drinking water to 10 million people to date.

Beginning December 2nd at 8am PST and ending December 12th at 8am PST, the one-of-three Fender and Hobie collection will be auctioned off at http://givingworks.ebay.com/hurley-waves-for-water/ with a starting bid of $10,000. The recipient Waves For Water, which has been instrumental in providing cleanwater access to people in more than 20 countries, is honored to be a part of the project.

“I’m stoked to see this happen,” says Waves For Water founder Jon Rose. “Two iconic brands bringing to the table what they do best and in the process helping people gain access to clean water. By creating these pieces, Hobie Surfboards and Fender are speaking to Waves For Water’s DNA: do what you love and help along the way.”

The Fender Classic Jaguar Special is the instrument of choice for the original surf music pioneers and remains just as relevant today. This limited edition, one-of-three Fender Classics comes in custom “Hobie Surf Green” and features several thoroughly modern improvements, including hotter pickups, cut switch, Adjusto-Matic™ bridge, 9.5″ fingerboard radius and neck pocket with increased back-angle for improved stability. The other two guitar/surfboard packages are with the Alter family and at the Fender museum.

Hobie Surfboards has been an integral part of beach culture for more than six decades, and – like Fender – is considered one of surfing’s “Founding Institutions.” The 9’0” longboard on offer also comes in “Hobie green” and is a replica of a vintage early ’60s Hobie surfboard.

“Hobie is stoked to partner with Fender Guitars and Waves For Water on this very special one-of-a-kind auction,” says Jeff Alter, President of Hobie Designs. “It’s rare and exciting to have two brands with over 64 years of heritage coming together like this for such a great cause.”

“At Fender, we couldn’t be more proud of the unique guitars we made for Hobie and Waves For Water. Fender is always committed to protection of natural resources, and we are happy to support a cause we believe in,” says Nate White of Fender Artist Relations.

To celebrate the collaboration, artist and surf/skate culture icon Craig Stecyk filmed and directed a video on the Fender and Hobie stories and the making of these works of art. The soundtrack is by Bob Berryhill of the Surfaris, who’s playing the limited edition Fender Classic throughout the video. Watch it above.

For more information about the collaboration, please visit www.ebay.com/fenderxhobie.

ABOUT FENDER
With an illustrious history dating back to 1946, Fender has touched and transformed music worldwide and in nearly every genre: rock ‘n’ roll, country and western, jazz, rhythm and blues and many others. Everyone from beginners and hobbyists to the world’s most acclaimed artists and performers have used Fender instruments and amps, in the process making the company not only a revered music industry name, but also a cultural icon. It is our vision to continue championing THE SPIRIT OF ROCK-N-ROLL® throughout the world, and our mission to exceed the expectations of music enthusiasts worldwide.

ABOUT HOBIE
Hobie surfboards has always stood for quality, innovation and craftsmanship. Hobie has always led the way when it comes to innovation in surfboard design. The finest shapers, designers and board builders in the world have left their mark in the shaping bays of Hobie Surfboards. To this day, Hobie Surfboards are still made in the same factory in Capistrano Beach, California – turning out some of the most sought after modern masterpieces of foam and fiberglass in the world!

ABOUT WAVES FOR WATER
Waves For Water works on the front lines to provide clean water to communities in need around the world. In addition to their primary focus around clean water, the organization has coordinated strategic disaster relief efforts throughout the world and works directly with world leaders and strategic partners who take a no-nonsense attitude toward making global change.