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ASP WQS 6-Star Prime 6.0 Lowers Pro Returns To Trestles May 4-8, 2010 Oakley Pro Junior To Run Concurrently

| posted on April 27, 2010

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ASP WQS 6-STAR PRIME 6.0 LOWERS PRO RETURNS TO TRESTLES MAY 4-8, 2010

Oakley Pro Junior to Run Concurrently

SAN CLEMENTE, Calif., April 12, 2010 – For the second consecutive year, the 6.0 Lowers Pro returns to Trestles, San Clemente, Calif., May 4-8, as an Association of Surfing Professionals (ASP) World Qualifying Series (WQS) 6-Star PRIME with a $145,000 prize purse. The first U.S. stop on the global Oakley Pro Junior series will run concurrently.

The 6.0 Lowers Pro’s status as one of only three 6-Star PRIMES on the U.S. Mainland in combination with its location at one of North America’s most revered surf spots assures an impressive list of competitors ranging from former World Champions to current World Tour standouts, and on-the-rise young stars. A small field of 128 men will contend for the $20,000 first-place payout and the 3,500 points on offer, the most WQS ratings points possible in a single event.

“Nike 6.0 is proud to play a part in bringing the Mainland’s first WQS PRIME event back to Lowers,” says Zach Boon, Nike 6.0 North American Brand Manager. “There was a huge push from American surfers onto the Championship Tour last season, and we would like to think that this event played a vital part in that journey. We really look forward to seeing the level of competition and production increase in 2010 and years to come.”

The 6.0 Lowers Pro, a historically prestigious event even prior to 2008 when Nike 6.0 came on as title sponsor, has seen previous champions including nine-time ASP World Champion Kelly Slater (Cocoa Beach, FL), three-time ASP World Champion Andy Irons (North Shore, HI), Rob Machado (Encinitas, CA), Shane Beschen (San Clemente, CA), C.J. Hobgood (Melbourne Beach, FL) and Tom Curren (Santa Barbara, CA), to name a few.

The talent on tap last year, the inaugural year as a 6-Star PRIME, was remarkable. In the end, World Tour stalwart Fred Patacchia (North Shore, HI) defeated defending event champion Ben Bourgeois (Wrightsville Beach, NC) in a man-on-man Final. The two had also met in the Final of the 2008 contest when Bourgeois took the win.

Running concurrently, the Oakley Pro Junior will see 32 men (20 years and younger) battling for crucial ASP regional ratings points to qualify for the World Junior Tour events Last year, former World Junior Champion Kai Barger (Haiku, HAW) claimed the Oakley Pro Junior title after an amazing display of progressive surfing alongside fellow finalists Davey Cathels (AUS), Dillon Perillo (Malibu, CA) and Kiron Jabour (Haleiwa, HI).

Originating in 2007, PRIME is the highest possible ASP rating only given to competition venues considered to be at “prime” locations. Around the world, only nine locations have been identified as worthy of the rank in 2010. World famous Lower Trestles, known for it’s perfect wide-open faces and idyllic California setting, was the first Mainland U.S. location to ever warrant the grade.

Both the 6.0 Lowers Pro and Oakley Pro Junior will feature a high-quality webcast with live video coverage and scoring for all five days of competition. For more information about the 6.0 Lowers Pro, visit nike6lowerspro.com. For more about the Oakley Pro Junior, visit oakleyprojunior.com.

The 6.0 Lowers Pro and Oakley Pro Junior wouldn’t be possible without the generous support of sponsors. A special thank you goes out to presenting sponsors Nike 6.0 and Oakley, co-sponsors Red Bull and Corralejo Tequila, and media sponsors Surfer (surfermag.com), Surfing (surfingthemag.com) and FUEL TV.

About Nike 6.0

The Nike 6.0 brand defines innovation and embodies the creativity of youth, united by action. Nike 6.0 delivers footwear and apparel to support the new generation of action sports athletes who are changing the worlds of surf, snow, moto, BMX, wake and freeski. Their unlimited potential and contagious energy deliver the future through performance and lifestyle. www.nike6.com

About Oakley, Inc.

The global leader in performance sunglasses, goggles and prescription eyewear, Oakley also offers technical and lifestyle apparel, footwear, watches and accessories. The company was created for athletes who see impossibility as just another challenge, and their dedication inspires Oakley to seek out problems, solve with innovation and wrap invention in art. Exceeding the limits of possibility for more than thirty years, Oakley serves the demands of world-class athletes with unbeatable technologies including High Definition Optics® (HDO®). Additional information is available at oakley.com.

About Source Interlink Media’s Action Sports Group (ASG):

Reaching more than two million enthusiasts, Source Interlink Media’s Action Sports Group (ASG) is the dominant force in the action sports and adventure sports arenas. In addition to publishing leading lifestyle publications such as Surfer, Surfing, Snowboarder, Skateboarder, Bike, Powder and Canoe & Kayak, Source Interlink Media’s ASG delivers a cutting-edge network of online properties, events and television programming.

Media Contacts:

Dawn Hamilton

KHPR for ASG

310-295-1189

dhamilton@khpublicrelations.com

Elishia Matta

SURFER PR Manager

949-370-7083

elishia.matta@sorc.com

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